E-commerce SEO that turns searches into sales.

We work across the major platforms — Shopify, WooCommerce, BigCommerce, Magento, and custom builds. Each has its own SEO quirks, and we know where the common ones hide.

That's exactly where e-commerce SEO pays off. We use templates, structured data, and smart site architecture to optimize large catalogs systematically rather than one page at a time.

Ideally, yes — especially for your best-selling and most competitive products. Manufacturer descriptions are duplicated across every store that sells the item, which gives Google no reason to favor you. We prioritize unique content where it will most affect rankings and revenue, since rewriting thousands at once is rarely practical.

Often a big one. Category pages are usually an online store's best ranking opportunity, and thin or duplicate ones leave money on the table. Strengthening them is one of the first things we look at.

It depends on whether the product is coming back. There are right and wrong ways to handle each case — keeping, redirecting, or removing the page — and the wrong choice can lose rankings or frustrate shoppers. We set a clear, consistent policy so your catalog stays healthy as it changes.

Yes, and they complement each other well — paid captures demand immediately while SEO builds durable, lower-cost traffic over time. Our focus is the organic side, and we're happy to coordinate with whoever runs your paid campaigns.

We work carefully and test as we go, prioritizing changes by impact and risk. E-commerce platforms can be sensitive, so we document everything and coordinate with your developers on anything that touches the live store.